Summary of Artist and Audience Identity
Artist Identity
The image that we want to portray to our target audience is that HeadKandi is a querky, individual, orginal band. They fit into the pop/punk/powerpunk genre of music. The type of style they conform to are skinny jeans, tight skirts, skinny ties, jackets, flap-top hats and plimsole shoes.
Audeince Identity
Our target audeince are male and females from the ages of around 15 to 35, who are interested in indie/alternative music.
Posted By Emma and Rachel
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